Transparent and clear data and facts are the most authoritative place to ground your message. They are also powerful content generators.
One-off editorial and creative assets, or a data-driven content pipeline that feeds owned, paid and earned editorial.
Our in-house capabilities include front-end development (Javascript, CSS, HTML), back-end (Ruby on Rails), custom built tools (PHP, Ruby, Python), data management (SQL, Python) and data visualisation (HighCharts, D3.js, R).
Analyse the parameters that affect what you can (and ought to) say, including legal and regulatory landscapes, direct and indirect stakeholders, and scientific and technical knowledge-bases.
Use internal artefacts, external research and data investigations to build a factbase or database that is the source of truth for your communications.
Craft messages that are credible and responsible, as well as impactful, focusing on consistent throughlines that emerge from the data.
Tell your story with engaging content that is purpose-made for defined platforms and audiences.
Communications strategies and content for clients with complex issues, fragmented audiences, diverse stakeholders, and regulated industries.
We apply the Stanford Guidelines for Web Credibility to our work, in particular timeliness, verifiability and accuracy.
We parse our work through various tests and heuristics recommended by ethicists.
You may already have a structured or unstructured factbase for us to work with. If the project needs external data investigations we obtain data through publicly available sources, developing partnerships, informal requests, formal requests and creating proprietary data.
Our in-house capabilities span copywriting, web design, document design, visualisations, social media, podcasts and webinars. Our professional networks include graphic design, video production, video editing and illustrations.
Our team has worked with clients in health, insurance and professional services. We would be happy to share our work with you during an exploratory chat.
Get your factbase organised with best-practice data management.
Make your data and facts accessible for everyone who needs it.
We’ll deliver foundational assets that tell your story using honed strategic messages, which you can use again and again.
We’ll use your data to build a pipeline of content that feeds owned, paid and earned editorial.